BAYERN.NETZWERKEN
BAYERN.NETZWERKEN
CLIENT: BAYERNWERK AG
An inspiring political networking event bringing together high-level stakeholders as part of Bavaria’s energy transition. The motto: “Today, together for tomorrow.”
An inspiring political networking event bringing together high-level stakeholders involved in Bavaria’s energy transition. The motto: “Heute gemeinsam für Morgen.”
he idea behind BAYERN.NETZWERKEN? To create a platform for genuine exchange — deliberately without media coverage, in order to provide a protected space.
Together with Bayernwerk, we developed and launched the format in 2023.
It is all about moving forward. Embodied by an innovative stage design and accompanied by various formats such as greetings, panel discussions and networking possibilities.
When it comes to spatial design, we emphasized openness and clarity: round-shaped stage and impulse stages embedded within the audience, illuminated topic markers, translucent billboards, and an intuitive wayfinding system that visibly communicated key statements about the new energy system.
Over the past three years, the key visual has symbolically grown from a small plant into a tree.
In 2025, the tree takes shape as a light installation and simultaneously serves as the stage backdrop — forming the visual core of the entire setting.
The result was a dynamic networking event that stood out through creative formats and an engaging stage design.
The short dialogue formats sparked lively discussions at the subsequent “Energy Roundtables” and generated a wealth of positive feedback.
The event set new benchmarks for exchange among participants and demonstrated that bold approaches lead to meaningful outcomes.
The result was a dynamic networking event that stood out through creative formats and an engaging stage design.
The short dialogue formats sparked lively discussions at the subsequent “Energy Roundtables” and generated a wealth of positive feedback.
The event set new benchmarks for exchange among participants and demonstrated that bold approaches lead to meaningful outcomes.